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A gig worker (independent contractor, freelancer, or contingent worker) is someone who works on a temporary, flexible basis, often for multiple clients or companies.

Hiring is one of the costliest things you do as a business as it can leave you exposed and vulnerable.

If your content is stale and doesn’t resonate with your target audience, you need to fix that stuff now—even if you think no one reads anymore.

Whether it’s part of a work/life balance personal initiative, an idea to follow your bliss, or you simply want to change things in your life, if you have a hobby you want to turn into a business, we have some advice for you.

Whether you are a company of one or 100, there are ways to help customers feel a “need” for you. You just have to find the right combination of desires and attitudes.

To build greater customer loyalty, marketing gurus have suggested allowing customers/followers to crowdsource decisions for brands.

Social media is a Hulk-size time suck, but it is also one of the most effective ways to connect with your audience.

Creating the right office space is something you embark on every time you’re procrastinating.

There’s an untapped goldmine out there for your business—YouTube.

No matter what industry you're in, you can always learn from techniques used in other businesses. Particularly if those techniques lead you to ideas that help you connect with your audience.