Blog

Mike Linnemann here again with another installment of “man that was good”. Back on the road doing what I do as Chair of the Chamber: visiting chamber members who are participating in our “Flavors” event.

As Chamber Chair, I’ve taken it upon myself to visit the chamber member restaurants who are participating in our annual Flavors event. If you’re going to do this you need to bring a friend or a big appetite. Amazing flavor.

The end of the year is a time to look back and assess. It’s a time to realize you either hit the mark or you didn’t. And if you did, you may be apprehensive about being able to do it again in the new year. So, we make resolutions.

If you participated in Small Business Season, you may be wishing that this kind of support, caring, and revenue could continue throughout the year. It can. You just need to leverage the momentum you already built.

If your small business is ramping up for those post-holiday shoppers, don't forget email. Here are a few tips on how to write effective subject lines to win over shoppers.

Since every sale can help your future marketing, it’s essential that over the next few weeks you think not only of the money, but the data you can garner from each sale as well.

This holiday season, we are supporting shop small. We want to celebrate the uniqueness of small business as well as the treasures and exquisite services that can be found in our backyard.

Okay, so this might not be a “secret” weapon, but email marketing can help extend the push to shop small that began on Small Business Saturday. These types of gentle reminders can keep customers buying from you all season (and all year) long.

Are you participating in Small Business Saturday—or better yet—Small Business Season, where you encourage people to shop small throughout the holiday and not just on the day after Black Friday?

In person is the way to go this Small Business Season. If you can suspend disbelief for a few minutes, we’ll explain why.