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Published by: Brian O'Connor | Published on: 10 Jun, 2021

The 18th century economist Adam Smith identified three factors of production as the foundation of economic development: land, labor, and capital...

Published by: Rebekah Moon | Published on: 08 Jun, 2021

A sign in your place of business can be effective but only if the right person passes your place. To stand out in this employee’s market, you need to get creative.

Published by: Rebekah Moon | Published on: 07 Jun, 2021

Dealing with angry people during a staffing shortage is not easy, especially since one problem creates the other. Here are some things you can do to diffuse the situation.

Published by: Rebekah Moon | Published on: 27 May, 2021

This environment of distrust may (eventually) mean people are less likely to buy from you. If you do not establish the concepts of “know, like, and trust” with your audience, you may find sales and interest in your business diminishing.

Published by: Rebekah Moon | Published on: 24 May, 2021

While we are quickly heading toward the heat of summer, there’s still time to do some spring cleaning with your data. A nice clean email list can help you make the most of your ecommerce and increase summer sales.

Published by: Rebekah Moon | Published on: 10 May, 2021

Writing is difficult for a lot of people. You may worry about your mastery of grammar or vocabulary. But if you have something to sell, you need to learn the basics of good copy, at least until you can pay someone to do it for you.

Published by: Rebekah Moon | Published on: 05 May, 2021

Your email content can be the best ever but if people don’t open your emails, the emails might as well be blank.

Published by: Rebekah Moon | Published on: 03 May, 2021

On social media you need interaction. Without it, your content won’t get seen by your audience. But getting people to interact can be a challenge. But not anymore!

Published by: Rebekah Moon | Published on: 23 Apr, 2021

Being told you need to engage your audience is not new, but the pandemic has created a bunch of new reasons why it’s incredibly important, especially with employees. If you don’t have the time, you need to make it or hire someone who does.

Published by: Rebekah Moon | Published on: 12 Apr, 2021

Some businesses are saying we are in the midst of a secondary pandemic. But it’s not the kind that requires masks and handwashing. No, this one is harder to control.